The words we use, and what we mean by them.
Fifteen terms. This is the language of an extended coaching practice, defined plainly enough to use with a client.
The category
Three terms that describe the shift, at three different altitudes.
The extended coaching practice
A coaching practice that reaches past the session, into the days between and the months after, without adding hours to the calendar.
The practice extends. The calendar does not. That qualifier matters, because the first thing every coach hears is more work. It is the opposite: the same hours, reaching further.
Coach-supervised AI
An AI built on one coach's way of working, rather than on a general model of what coaching should look like.
The chain is specific: first the ICF core competencies and coaching ethics, then your frameworks, your signature questionnaire, and every edit you make to what it drafts. Correcting a summary is how it learns. Nobody else's practice shapes yours.
The space between sessions
Everything that happens to a client after they leave the room and before they come back, where most of the actual change either happens or does not.
Barely studied, which is why our research starts there. Seven published studies against forty three on the same question in therapy.
How it works
The mechanics coaches ask about first, in the order they usually ask.
Coach Signature
The layer that holds how you coach: your frameworks, the documents you upload, your signature questionnaire, and the corrections you make over time.
It holds patterns, never client content. Something like "asks open questions about values before behaviour", never anything a client said. It is shared across your own clients because it represents you, not them.
Client context
One separate, isolated space per client, holding that engagement's sessions, goals, commitments and messages.
Preparing for one client draws on that client's space and nothing else. Another client's material is not filtered out afterwards, it is never included in the first place. Separate by design rather than by clean up.
[FirstName] AI
What your AI is called in front of your client. A coach named Chris has Chris AI, and nothing on the client's screen pretends to be anyone else.
You message your coach. You ask their AI. That distinction runs through every screen.
Coach approval
Anything your AI prepares to send to a client, a check in, a summary, a message, waits for you to approve it.
The part worth being precise about: when your client asks your AI something directly, that conversation is theirs and does not queue for approval. What goes out in your name is approved by you. What your client explores with your AI is between them and it.
Dry run
Working with your own AI yourself, before any client meets it.
You ask it the things you would ask, read how it answers, correct what is not you, and release it when it sounds right. Optional, and most coaches do it.
Continuing after the engagement ends
Continuing with a coach after the engagement formally ends, through that coach's AI, at a price the client can carry on their own.
The budget usually ends before the need does. Past clients who wanted to keep going now can, and the practice compounds instead of starting again at every goodbye. Live today.
What you and your client see
The three answers that decide whether a client says yes.
Summaries and flags
What you receive from your client's conversations with your AI: the themes, what they are working through, and a notification the moment something needs you.
Not a transcript of every message. Your client keeps real privacy in those conversations, which is what makes them honest, and you keep the thread of where they are. You can pause or stop their AI at any moment.
Session capture
How a session gets into the system: recorded on the call, or uploaded afterwards from your own device.
Walking sessions and in person work count. Recording is per session and can be switched off for one. The audio is never stored, only the text.
True deletion
Gone means gone. We warn you once, offer you a copy of everything, and then delete beyond our own recovery.
Your right, not our favour, and your client holds the same right over their side of it. While an engagement is active nothing is deleted underneath you.
The professional context
The standards this work has to answer to, and the ones coming.
EU data residency
Your sessions are held in Frankfurt, Germany, on every account, by default.
Not an upgraded plan and not a sales call. Compliance claims are table stakes and everyone makes them. Where the data physically sits is the answer you can give when a client's employer asks.
ICF PCC markers
The behavioural markers the ICF uses to assess coaching at professional certified level.
Your session notes are read against them, so what comes back reflects a recognised standard rather than our opinion of good coaching. The same competencies are the foundation layer your AI is built on.
AI standards in coaching
The rules arriving for AI in professional practice: the EU AI Act, and the AI guidance coming from the EMCC and the ICF.
Coaching is moving into regulated territory, and evidence stops being a nice extra. It is part of why we are building the research rather than waiting to be asked for it.
Still a question the glossary does not answer?
The FAQ goes deeper, and we answer anything it misses.