Nobody argued about the AI →
    CoachNova
    CoachNova and CoachHub

    CoachHub builds its platform on your coaching. We build your practice on ours.

    CoachHub is the European enterprise coaching platform, and for European coaches it is often the nearest one: real corporate demand, matching, compliance. For the coach inside it, the trade is the same as every platform: steady volume, in exchange for the rate, the relationship and the brand belonging to the platform. CoachNova is the other path: more impact, more money, and a client relationship that stays yours and keeps growing.

    CoachHubCoachNova
    The job it does
    CoachHubFills your calendar with its clients
    CoachNovaExtends the practice that is already yours
    Between sessions
    CoachHubAIMY, serving their own programmes
    CoachNovaYour AI, working from your sessions, with your client
    What your client gets
    CoachHubThe platform's programme, in the platform's app
    CoachNovaYour coaching, in your voice, between and beyond sessions

    What CoachNova changes.

    The engagement can continue

    When the corporate programme ends, the coaching does not have to.

    Paid directly, at your price

    Continuing clients pay you monthly, at a price you set, with no platform in between.

    Yours to keep

    The client, the rate, the relationship, and an AI that works from your sessions alone.

    Side by side.

    CoachHubCoachNova
    The job it doesFills your calendar with its clientsExtends the practice that is already yours
    Between sessionsAIMY, serving their own programmesYour AI, working from your sessions, with your client
    What your client getsThe platform's programme, in the platform's appYour coaching, in your voice, between and beyond sessions
    Priced byThe platform. It sets your rateThe active client, at a price you set
    How long clients stayUntil the contract ends, and with the platformPast the last session, for as long as they keep it
    4 more differences
    CoachHubCoachNova
    Your revenueVolume, at a rate you did not setGrows: continuing clients pay you monthly, at your price
    The client belongs toThe platformYou
    What the client paidNot disclosed to youYou invoice them, so you know
    Equity for coachesNot part of the modelA coach stock option pool
    What each one costs
    CoachHub
    No feeyou are not the buyer
    CoachHub does not publish pricing and does not sell to coaches. It sells enterprise contracts and pays you a rate it sets.
    CoachNova
    €19per active client, a month, excl. VAT
    Everything is included. No tiers, no add-ons and no upgrade when you grow. Paused and finished clients cost nothing.

    There is nothing to compare on price, because on CoachHub you are not the customer. The platform sets your rate, owns the client relationship, and will not tell you what the client paid. Here you pay €19 a client and keep both.

    Each competitor price is as that company published it in August 2026, in the currency they quote. CoachNova is €19 per active client a month, excl. VAT, everything included, and the first 60 days are free for your whole practice.

    The difference that actually matters.

    The two tier decision
    CoachHub ships AIMY, its AI coach, alongside its human coaches, and drew the line the enterprise platforms share: AI for the many, human coaches for the few. The people routed to the AI tier are not being coached; they are being informed. We wrote about this at length in The Third Track.
    Volume is real. So is the trade
    CoachHub is the platform European coaches actually get approached by: corporate programmes across the continent, served through its global coach pool. That volume is real, especially early on. The cost arrives later: the rate you cannot set, the client you cannot keep, the practice that does not compound because none of it belongs to you.
    There is a third track
    Your own practice, with AI infrastructure under it: sessions that personalise your private AI, clients supported between sessions, engagements that continue past the budget. CoachHub scales its brand. CoachNova scales yours.
    Only one of them comes with other coaches
    On their platform you are one coach on a roster. CoachNova comes with the coaches building it: a monthly community call where the roadmap follows the coaches’ vote, fellow coaches who onboard new ones, and a monthly discovery session where coaches already working this way take any question live. You are choosing the company you keep as much as the platform you work on.

    On a platform, your coaching builds their asset. On CoachNova, it builds yours.

    In a coach's words

    "I like the idea of someone having access to me in a way which is more realistic, more relevant, because it is based on the context of the conversations we are having in sessions anyway. It can add more value in between the sessions."

    Richard Black, Executive coach, Barbados

    Which one fits you.

    Pick CoachHub if

    You want corporate deal flow without selling, you are comfortable with the platform setting the rate and holding the relationship, and volume matters more than ownership right now.

    Pick CoachNova if

    You are building a practice that should belong to you: your clients, your rate, your AI, and engagements that continue because you chose to extend them.

    Compare it yourself. Free for 60 days.

    Your whole practice, every feature, working from your sessions from day one.

    Join a Discovery sessionTalk to Louise, our CEO